MEET CLINT GREENLEAF
PROVEN BUSINESS LEADER
Clint Greenleaf began his business career working as a staff accountant at Deloitte and Touche and earning his CPA. After writing his own book, and receiving requests from friends to help publish their books, Clint started Greenleaf Book Group.
Clint used non-traditional publishing methods to grow Greenleaf Book Group into one of the industry’s leading independent book publishers and distributors. With Clint at the helm, Greenleaf Book Group represented thousands of titles, produced over 30 NY Times and Wall Street Journal best sellers, and was one of INC's fastest-growing companies in America, making the INC 500 list in 2006 and the INC 5000 list from 2007-2012. Clint sold Greenleaf Book Group in 2011, and stayed with the company as CEO and Chairman until 2014.
Having created an innovative and successful business model, Clint shares his best practices (and his mistakes) with organizations around the globe.
As a Co-Founder of Moonshot Brands, Clint applied his innovative spirit to tie two, seemingly-unrelated things together: baseball and peanut butter. Together with his teammates, he created HomePlate Peanut Butter™, a baseball-themed peanut butter served in every major league clubhouse. A new, healthier version of peanut butter, this product is designed to meet the needs of pro athletes and active families alike. Moonshot’s list of investors includes several well-known major league baseball players.
Clint is also the Founder and CEO of:
Tree Neutral®, a non-profit company that works to offset paper consumption through reforestation
Bambino Balls™, a sports-themed baby clothing company
Pigs and Bricks, LLC, a company that works with banks, financial advisors, schools, families, and individuals to establish a framework for financial education
INNOVATIVE EDUCATOR AND AUTHOR
As a business leader, Clint discovered that even though all companies deal with money, very few employees were provided the knowledge of basic financial principles in their own lives. Having a passion for financial responsibility, Clint learned that he could improve his bottom line by imparting a fundamental level of financial knowledge in his employees. He held brown bag lunches and gave presentations on both company finances and personal finances, and saw firsthand how this information improved the culture of the company and his profits.
When Clint became a father, he wanted to impart the same financial education to his children. His two most recent books focus on building financial literacy within children. Award-winning Give, Save, Spend With The Three Little Pigs is a children’s book based on the give-save-spend concept. It’s a sequel to the classic fairy tale that teaches kids a safe and practical approach to managing money. Beyond the Piggybank is a parents’ guide that sets forth a customizable roadmap for teaching financial wisdom to your children. The two books work hand in hand to further a goal Clint is passionate about: inspiring and building the next generation to be financially literate, competent and ultimately successful stewards of their money.
In addition to knowing that a fundamental knowledge about money can add to an employee’s success, Clint understands that the right dress and etiquette can also create a competitive advantage in today’s world. In his book The Unwritten Rules of the Workplace: A Guide to Etiquette and Attire for Businessmen, Clint explains business etiquette in down-to-earth language and demonstrates how professional conduct and appearance create a significant competitive advantage. Working with Stefani Schaefer, he also covered the basics of business attire, interviewing and business etiquette from a woman’s perspective in Attention to Detail: A Woman’s Guide to Professional Appearance and Conduct.
Clint speaks to companies and groups all over the world about how they can bring disciplined innovation and entrepreneurialism into their organizations. He focuses on improved relationships and bottom line growth. Clint’s audiences walk away with an understanding of how business relationships are one of the keys to success. They learn that true entrepreneurial innovation has to be anchored in disciplined practices, and they gain practical tools to be able to put that into action in their own businesses. After listening to Clint, his audiences realize that they don’t have to reinvent the wheel to be successful – they just have to find a new way to make it spin. Most importantly, they are inspired to action. Clint’s robust personality leaves his audience excited to start implementing their new strategies.
RECOGNIZED AND INVOLVED
Clint has been a regular guest on Fox Business Network, and his articles have appeared in publications such as American Express OPEN, Inc.com, CNN Money, and The Huffington Post. Clint sits on several Boards of Directors including Keystone Bank, DRG and Zilker Media. He has been featured in the Wall Street Journal, Inc. Magazine, Fox, Fox Business News, CNBC, CNN, MSBNC, Money Magazine, Men’s Health, Forbes, Entrepreneur, and others.
Clint is actively involved in business organizations in his community and across the world. He is a member of Young Presidents Organization (YPO) and sits on the Board of Directors for the YPO Western Region. He has been involved in Entrepreneur’s Organization, is a member of National Speakers Association, and is an NACD Board Leadership Fellow. Clint is passionate about giving back to budding entrepreneurs; he mentors start-up companies through Branson Center for Entrepreneurship and SKU, is a top lender with KIVA, and has been a guest lecturer at institutions such as Acton, University of Texas, University School, Holy Cross, and Hiram College.
During his tenure as CEO at Greenleaf Book Group, Clint led the company to be certified by WorldBlu as a “Most Democratic Workplace” for transparent policies, employee engagement and leadership. Clint also received the “Green Business Leader” award for his work at Tree Neutral® from the Austin Business Journal.